Everything You Need To Know About Canva For Work

I’m super excited to share the details of Canva for Work! I’ve been using these amazing features as they’ve been working on them at Canva. As you may remember, I was Head of Social Strategy for Canva for about six months and Guy Kawasaki is the Chief Evangelist and I work with Mr. K so I’m still connected with Canva.  I was sworn to secrecy on these cool new features and I kept my part of the bargain until now! So, here are the great new things that you have coming soon to your laptop or iPad.

One of the best new features is the ability to work with a team and add different levels for people: administrators, template designers, and members. This is great for large and small businesses or for working with a designer. This allows people to add templates for you without having to email links back and forth.

Some of the teams that have been using Canva for Work are Huffington Post and Upworthy – two of the biggest websites around! Here’s what they had to say:

“Canva For Work has been incredibly useful for Upworthy’s editorial team. The template feature allows anyone on our team to easily create graphics that are aligned with our visual brand — no extensive design training required. It’s saved us loads of time, and our graphics look great! The Canva team is also a pleasure to work with — always responsive and eager to help out with our questions and requests.” Megan Kelley, Writer, Upworthy

“We were in need of a tool that hundreds of people with all ranges of experience could use and one that allowed for brand consistency across the company. It’s important that each design, look specific to the brand and not the individual – yet it allow us to fully customize each design. Since designing with Canva, we’ve been able to provide a richer experience to our readers and the response internally has been really positive!” Candy Bigwood Mobile Art Director, Huffington Post

 

Canva for Work’s key features include:

• Centralize brand colors, logos and fonts. Keep your brand guidelines up-to-date and in one place. Enable your entire team to access and use your colors, logos and fonts in their own designs.

• Save branded templates. Create templates for everything from social media graphics to presentations. This ensures consistency and empowers your social media, marketing and sales teams to create their own on-brand graphics.

• Magically resize designs. Quickly resize a design into all the formats you need. Create a design once, and optimize it for different social media channels, or campaign collateral.

Once you create a design you like, you hit the magic resign button and VOILA you have all the sizes you need to promote your blog post using the preset sizes in Canva or your own custom dimensions. Can I hear a HOORAY for that feature?

• Organize images and assets into folders. Centralize images and assets for your team. Employees will never get stuck searching for the right logo again.

• Invite your team to collaborate. Canva for Work is perfect for teams of all sizes, whether it’s one person, or a team of hundreds. It provides an internal commenting and collaboration system to improve workflow.

“Canva is extremely popular with individuals who create things like social media graphics, presentations, and business cards. It has saved them time, money, and allowed them to create graphics that look professional without needing to learn the expensive desktop design tools,” said Canva CEO Melanie Perkins.

“Over the past two years, we’ve found that brands often struggle to an even greater extent with the same issues. Canva for Work takes Canva to the next level, by empowering companies to share design templates, fonts and digital assets, and to collaborate on the design process.”

Canva for Work will also appeal to professional designers and brand managers, who can provide a greater level of control over an organization’s brand, by setting up their brand assets and custom templates in Canva.

“Too often graphic designers are overstretched and pressured with competing priorities from all corners of an organization. Canva for Work enables them to centralize all their assets, collaborate more easily, and oversee a brand’s image by providing remixable templates, images and design assets that other teams can use to create on-brand graphics.”

Canva for Work will be available for $9.95 per user/month. Canva’s existing service will continue to remain free.

Canva has loads of tutorials and how-to’s for design and learning to use Canva. So, even if you’re not sure how to get started with using Canva, they’ve got you covered with YouTube videos, blog posts, and tutorials.

I hope you enjoy testing out all these fun new tools and using them as much as I do! What feature are you most excited about?

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